Articles on: Mailsplit and deliverability

Splitter Components

If you want to set up your Splitter, you can check how to set up my Splitter.

A Splitter is your way to improve your deliverability. It might be an unfamiliar concept to you, but we designed it in a way that is intuitive and easy to use. In this article, I’ll go through the main components of a Splitter, so that you can get familiar with the concept and easily use it.

A Splitter has mainly 5 simple components, which are usual tools used in emailing:

Mailboxes:



The first component of a Splitter is Mailboxes. Mailboxes are your casual email accounts. They can be from any email provider you’re using (Google, Office365, Sendgrid…).

You’ll essentially link as many mailboxes as you want to a Splitter. The good thing about it is that you can link Mailboxes from multiple email providers to the same Splitter. The Splitter will merge all the Mailboxes into one sender. But, you don’t have to worry about this part, it’s done automatically. Once you have your Splitter with a number of Mailboxes, you’re ready to use it for your emailing campaigns. How? Using the Splitter’s SMTP.

SMTP: What’s a Splitter’s SMTP?



Now that you have a Splitter ready, you’ll need to start sending emails with it. You’ll simply need to go to your emailing tool, and replace the current sending email with your Splitter. This is where the Splitter SMTP comes into play.

SMTP is basically your Splitter credentials (essentially username and password). You’ll find them in your Splitter page, copy them over to your emailing tool, and you’re good to go. Now all your email campaigns will be sent using your Splitter. The Splitter will automatically split the volumes on your Mailboxes, which gives you all the Splitter benefits.

Reply-to address:



You sent your email campaigns, what about the replies? We got you covered! In the Splitter Settings, you can specify one of your mailboxes as the main receiver of all the replies. This way, it will be easier for you to manage your campaigns.

Email Activity:



Email activity displays the emails that have been sent through your Splitter. It’s a way to see the content and which Mailbox it was sent from.

Metrics:



Splitter metrics are data points that you can check to monitor your Splitter. It has three metrics, which are: number of mailboxes inside a Splitter, the volume of emails sent today using the Splitter, and the email peak. The latter refers to the maximum number of emails sent from one Mailbox of the Splitter. It helps you decide whether your volumes per mailbox are too high. In that case, you can lower the volumes by adding another mailbox.

Now that you have an idea about the composition of a Splitter, you’ll be able to easily use it in your campaigns and benefit from all its powerful features. If you want to set up your Splitter, you can check this tutorial.

Updated on: 16/11/2023

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